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founding executive director resume example with 16+ years of experience
JessicaClaire
, , 100 Montgomery St. 10th Floor(555) 432-1000, resumesample@example.com
Professional Summary
Mission and outcomes-driven executive publishing director with a history of achievement across brand marketing, product development, and sales leadership. Strategic partnership builder and collaborative leader with a passion for creativity. Excels at mobilizing cross-functional teams and key stakeholders (internal/external, corporate/startup) and guiding individuals with diverse professional backgrounds and experiences around a cohesive vision to deliver engaging end consumer digital and print products. Strengths include program and project leadership, operational management, superior analytical skills and ability to draw insights from data, collaborative goal setting, communications, and people leadership.
Skills
Print & Digital Publishing
Business Strategy & Operations
Program Development
Budgeting (P&L/AR & AP)
Project Management & Launch
Distribution & Logistics
Product Marketing
Sales & Account Management
Market Analysis & Research
Development Editing
Concept Design & Delivery
Communications
Leadership & Development
Live Event Management
Digital Media Strategy
Work History
01/2014 to CurrentFOUNDING EXECUTIVE DIRECTORLIT RIOT PRESS, LLC | GARN PRESS, LLC | City, STATE,
Oversee end-to-end business strategy, program administration, financial policies, and accounting procedures to maintain proficiency, value, and profitability at two publishing LLCs
Lead title acquisition, negotiate publishing rights, authors' and publisher's obligations, compensation, other legal provisions of 80 contractual agreements, and manage rights and royalties across licensing lifecycles
Direct and oversee distribution and logistics of a portfolio of 300+ individual print and digital book products—paperback, hardcover, eBooks, ARCS—with market reach to over 40,000 accounts
Develop and oversee wholesale, retail, and digital sales strategy of frontlist and key backlist titles
Initiate, plan, execute, and control 500+ individual print and digital projects, managing performance to successfully close projects within established deadlines and budgets
Establish editorial style guides, policies, procedures at two publishing LLCs, managing 80 authors guiding editorial improvements to achieve acceptable final draft submissions for publication
Develop and execute 80+ national marketing campaigns to drive customer engagement resulting in increased exposure and sales for two publishing LLCs
Drive marketing stagey overseeing direct email marketing campaigns—print, radio, television, podcasters, bloggers, book reviewers, clubs, awards, and influencers—resulting in 500+ contacts per title and 7,500+ distributed advance print and digital review copies
Define and execute end consumer digital advertising strategies for key customer demographics
Plan, produce, promote 150+ live and virtual author and publisher events from creative concept to execution
20 live and virtual events produced in 2022
Conceptualize, plan, produce digital content for website and social media properties at two publishing LLCs.
01/2006 to 01/2011SENIOR DIGITAL PRODUCER/DIGITAL PRODUCERMTV NETWORKS | City, STATE,
Led team of five digital producers overseeing revenue-generating growth strategy of TV shows and pop culture content on VH1.com
Oversaw digital content strategy and production of over 300 VH1 series, episodes, specials, stunts, and tentpole events on VH1.com resulting in 35% of all traffic to VH1.com, 1.47M visits, and 3.3M page views per month
Directed production of digital show content on VH1.com for all shows airing on VH1, VH1 Classic, and VH1 Soul executing hundreds of time-bound projects while constantly meeting tight deadlines
Wrote and edited daily editorial content for VH1.com shows and wrote VH1 broadcast channel promos, bumps, credits squeezes promoting content on VH1.com
Produced first VH1.com blog resulting in original show content averaging 400K page views per month
Produced sponsored websites for major VH1 broadcast tentpole events averaging $500K in total ad revenue per event
Produced rebranded VH1Classic.com website from concept definition to launch averaging 200K visitors and 388K page views per month.
01/2002 to 01/2005ASSOCIATE DIGITAL PRODUCERMTV NETWORKS | City, STATE,
Produced first independent website for MTV2 to coincide with channel's rebrand resulting in MTV's second highest trafficked site with over 10M page views per month
Produced over 100 MTV2.com series, episodes, specials, stunts, and tent-pole events and over 200 music video premieres, album leaks, and game previews for MTV.com
Produced and managed digital editorial content for all shows (e.g., Wildboyz, Team Sanchez Wonder Showzen) and all music franchises (e.g., Sucker Free, Control Freak, Hip-Hop Countdown) on MTV2.com
Wrote editorial content for music franchises (e.g., Viewers Pick, Buzzworthy, Advance Warning) and live music shows and tent-pole events (e.g., TRL, VMAs, MTV Movie & TV Awards) on MTV.com
Wrote and produced cross-site content promos for music and show hubs on MTV.com averaging 6.15M visits and 13M page views per month.
Education
Expected in to to Bachelor of Fine Arts | Creative WritingEmerson College, Boston, MAGPA:
Expected in 2014 to to Master of Public Administration | Public and Nonprofit Management and PolicyNew York University, Wagner Graduate School of Public Service, New York, NYGPA:
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Resume Overview
School Attended
Emerson College
New York University, Wagner Graduate School of Public Service
Job Titles Held:
FOUNDING EXECUTIVE DIRECTOR
SENIOR DIGITAL PRODUCER/DIGITAL PRODUCER
ASSOCIATE DIGITAL PRODUCER
Degrees
Bachelor of Fine Arts
Master of Public Administration
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